A successful marketing campaign begins and ends with a tactful strategy.
We believe the same is true for social media. We are dedicated to creating and executing unique strategies for your brand. We know that social media gives brands the power to reach their ideal audiences through granular targeting, relevant content, and meaningful conversation. However, reaching social media’s full potential can be tricky. With so many ever-changing platforms, performing the day-to-day online operations can become a grueling task. We are committed to remaining a step ahead of online trends and keeping your brand at the forefront of the social media world.
Our strategy is simple: research, development, results.
Beginning with research and development allows us to understand your brand, your audience, and your goals. We are able to use the strategy to measure each step and analyze what tactics are working through the process. Your company will understand how every installment is calculated and why we chose to do it. Ultimately, our objective is to establish a strategy that leads to increasing your bottom line.
With a clear understanding of your business, prospects, voice, messaging, branding, and goals, we are able to create a unique social package for your company. The social media package lays the groundwork for the next step: execution. Our work is unique, relevant, and tailored to your brand identity. In some cases we execute extensive strategies including focus groups, on-site research, & more.
Provide Content: We film, capture, make, paint, record, bake, build, hatch, compose, invent, write, draw all of your social media content in-house.
Stupid Fast: We have a “need for speed” social media content production. We have mastered the art of ideation and have set an efficient pace for production. Time us.
Impressive Results: Give 'em the old razzle dazzle . Show your audience what they want with ready to use social media content that disrupts the normal feed and aligns with your goals.
Insight Driven: Creating content because you think it’s ‘cool’ isn’t cool. Instead, get rid of ad waste and spend time/dollars on what actually works.
Target Audience/Buyer Persona: First we have an in depth meeting around the demographics of the audience we are trying to reach for the social media campaign. This helps the creative us brainstorm content that will resonate with your ideal audience. Our process ensures that our we completely understands your brand’s voice so we can properly communicate and produce content.
Breif: Once we have an understanding your business & branding, we move into discussion around a brief. It can be a campaign, a seasonal holiday, or anything in between. We will make sure to ask the necessary questions before moving into the ideation stage. This ensures that we are headed in the right direction before we spend time creating new content ideas.
Every brand "fan" is created because of a positive experience with the brand.
Fan experience and community management on social media is one of the easiest and quickest ways to build brand loyalty.
We understand how to properly and effectively build a social media fans while keeping followers engaged.
Our process begins with developing a social media strategy. Specifically, an engagement strategy that will act as a guideline.
We begin to represent your brand, keeping the page filled with fresh, creative content and actively participating in conversations with your followers.
At the end of each month, we review our efforts including engagement and follower growth. Based on this data, we are able to analyze each step and dictate what tactics are working through the process.
Paid advertising drives legitimate business results by getting rid of ad waste. It aids in getting the most out of your time, money, and puts your efforts towards methods that actually work.
With the ever-changing algorithms of social media advertising platforms, we stay on top of what is new and where the attention is. Social media advertising constantly rolls out new products and services, and we have made it our responsibility to understand trends and changes so we can be quick and smart when implementing and executing for our clients.
Proper Targeting Selection
Selecting the proper target markets on Facebook Ads, Twitter Ads, and other social platforms is a science in itself. We are constantly testing new targeting opportunities to see what works. We are not tied to any special platforms or tactics, and instead solely aim to capture the strongest media performance possible for advertisers based on the current marketing landscape.
Conversion Tracking & Optimization
When spending advertising money, reporting is crucial to gain knowledge of the ROI of your campaigns. Unlike traditional channels, social ads allow you to track your conversions and ROI so you can know how well your campaign is performing. We emphasizes setting goals and a tracking report so our engagement is successful.
Target the right people in the right places at the right time with the right messages.